Premier Gold Coast Hotel Introduces New Dining Concepts and Unveils Updates to Guestrooms, Suites, Lobby, and Spa
CHICAGO – (December 5, 2022) – Waldorf Astoria Chicago [1] is
pleased to celebrate the completion of its renovation across the grand
chateau-style Gold Coast hotel. The refurbishment includes fully updated
guestrooms and suites, the lobby, and spa, as well as debuts a
redesigned Presidential Suite and introduces a new, spacious Astoria
Suite. Guests are also welcome to enjoy all new food and beverage
experiences including the lobby-level Peacock Lounge, the newly opened
Brass Tack, and the re-introduced, beloved Bernard’s cocktail lounge.
The renovation of the guestrooms and suites, lobby, and Peacock Lounge,
Bernard’s, and spa was executed by the award-winning KTGY Simeone
Deary Design Group [2] was responsible for the genesis of the
hotel’s original concept and design in its entirety in 2009. The team
drew inspiration from French design masters, whose style and grace can
be seen across the updated social spaces and accommodations, to bring a
reimagined and refreshed modern approach that embraces a vision of
timeless, refined luxury with a bit of a contemporary twist.
Refreshed Accommodations and Grand Suites
The design approach to the guestrooms and suites serves to elevate the
luxurious experience found within. Inspired by recent French Fashion
Masters, a warm white palette modernizes the rooms. The vernacular of
the fashion pinstripe can be found throughout the furniture detailing in
the room and highlights the form of the monumental headboard with
integral art.
As part of the renovation, Waldorf Astoria Chicago introduces a new
1,800-square-foot Astoria Suite and redesigned 2,400-square-foot
Presidential Suite, which both evoke the charm of a Parisian
pied-à-terre, designed in beautiful modernity with polished wood
flooring, gorgeous curves, and bright metals. The Presidential Suite
dazzles with custom pinstriped drapery and dark, moody upholstered
headboards with leather side panels, as well as architectural stone and
crystal side tables, and a custom sofa upholstered in light semi plan
chenille with a subtle sheen. The suite offers two bedrooms, each with
private bath and dressing areas, a sleek living room and dining room,
two terraces and a fireplace, as well as an exclusive fitness room with
a Peloton bike, Echelon Mirror, hydro rower, treadmill, and free
weights. The Presidential Suite can expand into a larger,
3,000-square-foot three-bedroom suite.
A New Lobby Experience
The lobby, which draws guests in with its beautiful chandelier, received
a refresh, adding comfortable new seating options with side tables that
invite a seamless flow of guests checking in and Chicagoans to enjoy a
quiet respite. The space flows into a new lobby parlor and Peacock
Lounge, which pays tribute to the original Peacock Alley at the brand
flagship, Waldorf Astoria New York. A subtle nod to its illustrious
history can be found in the real feather wall panels lining the back
walls of the bookcases. Lounge seating upholstered in sumptuous velvets
and woven fabrics weave into the space to allow for intimate
conversation and beautiful viewing vistas. Further inspiration was drawn
from Chicago businesswoman and socialite Bertha Palmer, with the design
team studying her home and parlor to bring that essence into the
setting.
Here, guests can lounge, meet others, and enjoy a quiet moment,
accompanied by all-day menus of light nibbles and beverages including
coffees, pressed juices, and wines.
Introducing Brass Tack
Now open, Brass Tack showcases an American Brasserie with a Chicago
twist. Helmed by Executive Chef Nicholas Marino, the restaurant features
a strong focus on an approachable touch to Midwest sourced American
cuisine, highlighting the best of regional cookery and ingredients. From
lively dinners and power lunches to weekend brunch with bottomless
Rosé, Brass Tack serves as a dining destination for guests and locals
alike who can feast on signature dishes including a breakfast Lobster
Toast, butter poached lobster with truffle scramble on Ciabatta with
hollandaise; Chicken Confit with shaved vegetable slaw in a beet
gastrique for lunch; and dinner standouts of Porterhouse Steak for two
with marrow butter and Whole Roasted Walleye with pea tendrils, sea salt
and lemon oil, all straight out of the wood oven.
Complementing the cuisine is a robust cocktail program developed by
cocktail and couture manager Miguel Sanchez Borrego, with a menu
dedicated to signature martinis and classic cocktails with a
sophisticated twist. Brass Tack also serves as an idyllic setting for
group dining and shared plates with its well-appointed dining room,
spacious bar, and new private dining spaces. Read more about Brass Tack
HERE [3].
Re-introducing Bernard’s
A highlight of the renovation is the return of the beloved neighborhood
cocktail lounge, Bernard’s. The sophisticated establishment was
lovingly restored in its former space, re-emerging as an intimate craft
cocktail and champagne bar. KTGY Simeone Deary Design Group drew
inspiration from various design luminaries to create a setting
reflecting rich, dark colors, classic forms, tweeds from the Scottish
Highlands, and equestrian influences. The interior showcases elements
including millwork paneling with custom inserts, cozy banquettes with
leather detailing and plaid accents, a central tête-à-tête, and a
dazzling step-up bar that overlooks the hotel’s front courtyard drive.
Located on the second floor, Bernard’s also features new rippled
smoked glass windows that look down into the updated lobby.
The timeless, yet modern design extends into the thoughtfully curated
cocktail and beverage menu, which strikes a balance between revered
classics that pay tribute to the past and innovations that provide a
moment in the present. Guests may peruse time-honored favorites like the
Sazerac alongside signature twists such as The Southernmost, mixed with
Belvedere, lime juice, condensed milk, and brulée foam. The beverage
menu is rounded out with fine spirits, Champagne, and wines, which guests
can accompany with decadent snacks including Caviar Service with
traditional accouterments and house chips, Duck Confit Croquettes, and
other tasty nibbles. Read more about Bernard’s HERE [4].
An Enhanced Spa Experience
Alongside the renovation, the hotel unveils exciting updates to its
award-winning Waldorf Astoria Spa & Health Club [5], introducing an
additional couple’s treatment room to further showcase the spa’s
romantic design aesthetics. The Spa is also delighted to debut a new
partnership with the renowned international brand Biologique Recherche with
the dedicated spa therapists being meticulously trained in providing The
Custom BR Uplift Facial as part of the Spa’s menu of treatments.
Chicagoans can also take advantage of enhanced membership programs,
offering exclusive benefits and insider perks across the hotel. Read
more about the enhanced spa experience HERE [6].
Waldorf Astoria Chicago participates in Hilton Honors [7], the
award-winning guest loyalty program for Hilton’s 18 distinct hotel
brands.
For more details on the property or to reserve a stay in the redesigned
hotel, please visit waldorfastoriachicagohotel.com [1].
For media: A selection of images showcasing the renovation can be
downloaded HERE [8].
###
About Waldorf Astoria Chicago
Waldorf Astoria Chicago, a 60-story hotel and residence designed by
architect Lucien Lagrange emulating the grand hotels of Paris
in the 1920s, is located in the historic Gold Coast
the neighborhood adjacent to the most exclusive shops, restaurants,
nightlife, recreation/beach, and businesses. Through innovations in
service and technology, the 214-room hotel creates an energetic and
fashion-forward luxury experience complete with an award-winning 14,000
square-foot spa & health club; 24-hour in-room dining; and nearly
8,000 square feet of meeting, private dining, and event space inclusive
of the cobblestone courtyard. A newly completed renovation unveiled new
premier cocktail and lounge settings including Peacock Lounge and the
re-introduced Bernard’s bar, Brass Tack, a new restaurant and private
dining venue, an updated lobby and refreshed guestrooms and suites,
including a new Astoria Suite and redesigned Presidential Suite. To
explore Waldorf Astoria Chicago, please visit
[9]www.
on social media at [10]instagram.com/wachicago/ [10],
[11]facebook.com/
[12]twitter.com/Waldorf_
About Waldorf Astoria Hotels & Resorts
Waldorf Astoria Hotels & Resorts [13] is a portfolio of more than 30
iconic properties that creates a unique sense of place with a relentless
commitment to elegant service, one-of-a-kind
culinary expertise in landmark destinations around the world. Inspired
by their timeless environments and sincerely elegant service, Waldorf
Astoria hotels deliver an effortless experience seamlessly, creating
a true sense of place for guests through stunning architectural
features, brand rituals, the famous Peacock Alley, refined art
collections and elevated in-room amenities. In addition to the
brand’s world-class hotel offerings, Waldorf Astoria boasts a global
residential portfolio that provides the comfort of a private home
combined with unsurpassed amenities and high-touch service. Waldorf
Astoria is part of Hilton, a leading global hospitality company.
Experience an unforgettable stay at Waldorf Astoria Hotels &
Resorts by booking at waldorfastoria.com [14] or through the
industry-leading Hilton Honors app [15]. Hilton Honors
[16] members who book directly through preferred Hilton channels have
access to instant benefits. Learn more about Waldorf Astoria Hotels &
Resorts at stories.hilton.com/
brand on Twitter [18], Instagram [19] , and Facebook [20].
About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company with
a portfolio [21] of 18 world-class brands comprising more
than 7,000 properties and more than 1.1 million rooms, in 123
countries and territories. Dedicated to fulfilling its founding vision
to fill the earth with the light and warmth of hospitality, Hilton has
welcomed more than 3 billion guests in its more than 100-year history,
earned a top spot on Fortune’s 100 Best Companies to Work For list and
been recognized as a global leader on the Dow Jones Sustainability
Indices for five consecutive years. Hilton has introduced several
industry-leading technology enhancements to improve the guest
experience, including Digital Key Share, automated complimentary room
upgrades and the ability to book confirmed connecting rooms. Through the
award-winning guest loyalty program Hilton Honors, the
nearly 146 million members who book directly with Hilton can earn
Points for hotel stays and experiences money can’t buy. With the
free Hilton Honors app [22], guests can book their stay, select their
room, check-in, unlock their door with a Digital Key and check out, all
from their smartphone. Visit stories.hilton.com [23] for more
information, and connect with Hilton on Facebook [24], Twitter
[25], LinkedIn [26], Instagram [27] , and YouTube [28].
