(Los Angeles – April 22, 2024) – ASM Global, the world’s leading
producer of entertainment experiences has named Lindsay Arell as Chief
Sustainability Officer and announced an intensified ramp-up of its
efforts to convert its entire collection of 400 venues to the most
sustainable on earth.
With over 50 green-certified venues, ASM Global has the largest
portfolio of such properties in the world.
“As ASM looks to continue its leadership and commitment to
sustainability,” said ASM Global CEO and President Ron Bension,
“Lindsay who is known throughout our industry as a thought leader is
the perfect person to assume this role.”
Arell has been pioneering sustainability efforts for the live event
industry for two decades for professional sports teams, venues, and a
wide array of events. After founding her own company Honeycomb
Strategies, she led the development of the ASM Global ACTS
sustainability plan, an ambitious portfolio-wide framework for reaching
sustainability goals for the world’s largest venue manager. She led
the ISO 20121 certifications for Lincoln Financial Field and SoFi
Stadiums, the first venues of their kind to be certified. She founded
the Sustainable Sport Index, the sports industry’s first global
benchmarking project on the impacts of teams, leagues, and venues.
As past Chair of both the Events Industry Council Sustainability
Committee (EIC) and ASTM Venue Sustainability Standard, Arell is widely
recognized as a standard bearer of responsible and game-changing
sustainability programs.
“I’m thrilled at the chance to spearhead ASM’s sustainability
initiatives working alongside our teams and communities across our over
400 global venues.” Arell said. “By providing our venue teams with
the necessary knowledge and resources, we can accelerate the progress of
our program significantly.”
Just last week Arell announced plans for ASM to join with r.World, the
largest reuse platform, to quickly introduce reusable service ware in
venues throughout ASM the Global North American portfolio. r.World works
with world-leading artists including U2, Rolling Stones, AJR, Dave
Matthews Band, Jack Johnson, and many more, as well as leading brands
including Coca-Cola.
Arell’s new post is a key part of ASM Global’s bold sustainability
goals, announced in 2023, which include the elimination of single-use
plastic. Protecting the environment is one of the three pillars of the
ASM Global Acts platform, which also includes investing in people and
strengthening communities.
Unveiled in 2021, ASM Global Acts has spearheaded numerous philanthropic
endeavors, including expanded scholarship and internship programs, waste
diversion and sustainability programs and community-giving efforts.
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About ASM Global
ASM Global is the world’s leading producer of entertainment
experiences. It is the global leader in venue and event strategy and
management — delivering locally tailored solutions and cutting-edge
technologies to achieve maximum results for venue owners. The
company’s elite venue network spans five continents, with a portfolio
of more than 400 of the world’s most prestigious arenas, stadiums,
convention, and exhibition centers, and performing arts venues. Follow
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