VISIT SARASOTA COUNTY ANNOUNCES NEW DIRECTOR OF SALES AND INDUSTRY RELATIONS

Visit Sarasota beaches and beyond

Visit Sarasota County Director of Sales and Industry Relations Suzanne Hackman

SARASOTA, Fla. (March 27, 2024) – Visit Sarasota County (VSC) has named
Suzanne Hackman as its new Director of Sales and Industry Relations. She
is responsible for developing sales strategies to attract overnight
business to Sarasota County and managing relationships with local
businesses and partners.  

Hackman has extensive experience in the meetings, events, and destination
marketing organization (DMO) industries. She most recently served as the
Regional Director of Sales for PRA Business Events. Before that, she
was Vice President of Sales and Business Development for Visit St.
Petersburg/Clearwater, an organization she was with for more than 17
years.

“Suzanne is a superstar in our industry, and we couldn’t be happier
to have her join our team,” said Erin Duggan, President and CEO of
VSC. “Her expertise and familiarity with the region, perfectly
positions VSC to continue to attract meetings and events to our
region that is so vital to driving tourism.”

A graduate of the University of South Florida with a bachelor’s degree in
business administration and human resource management, Hackman is a
Certified Destination Management Executive (CMDE) and has multiple
professional industry affiliations including Professional Convention
Management Association (PCMA), Meeting Professionals International (MPI)
and Society of Incentive Travel Excellence (SITE).

About Visit Sarasota County
Visit Sarasota County leads and supports the tourism industry in
Sarasota County by providing the highest quality, and most innovative,
marketing programs and promotions to ensure the continued growth of
tourism and travel from visitors around the world. The mission of VSC is
to make Sarasota County a better place by promoting our community on the
world stage. To learn more, visit www.visitsarasota.com [2].

Suzanne Hackman Director of Sales Visit Sarasota County
Suzanne Hackman - Director of Sales - Visit Sarasota County
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