IACC announces strategic alliance with MPI
IACC, the global association representing the top 1% of small to midsize
conference and meeting venues have announced details of a strategic
partnership with MPI, the largest global meetings, and events industry
association. The alliance will see the two organizations working to
advance the global events community using shared knowledge and connected
intelligence.
The partnership will also see IACC engaging with MPI’s diverse and
a substantial network of more than 95,000 meeting and event professionals
across 70 chapters to promote the world’s best meeting venues and
bring together the brightest industry minds. The move highlights
IACC’s commitment to supporting every one of its 400 member venues
with advanced research and resources as well as a prime networking
opportunities.
IACC and MPI will collaborate on a number of initiatives including
thought leadership discussions as well as the creation of content and
campaigns that reinforce equity, diversity, inclusion, and wellness as
key components to a successful sector. Together, the organizations will
share education at their live events and develop online learning
platforms to deliver rich resources in the form of blogs, webinars, and
best practice briefings.
Mark Cooper, CEO of IACC commented: “I am delighted to announce this
new phase of an already long-standing global partnership between IACC
and MPI. Through connected intelligence, we will complement each
other’s crucial work in advancing the industry and deliver additional
benefits for our respective members. We are proud of the work IACC has
achieved and the opportunities we continue to deliver for our
ever-growing membership. The alliance with MPI will allow us to build on
that work and to support MPI’s membership and the wider industry as we
drive further change and growth.”
“Over the past 50 years, MPI has been at the forefront of advancing
the meeting and events industry and professionals within,” said Paul
Van Deventer, president, and CEO of MPI. “This formal alliance with
IACC creates a strong platform for us to work together, build on and
share their deep industry insights, collective community trust, and
wealth of robust resources which, through shared collaboration, will
ensure the promotion and growth of the industry.”
