ALOFT SANTA CLARA UNVEILS EXTENSIVE RENOVATION

ALOFT SANTA CLARA

The modern property features refreshed guestrooms, lobby, bar, meeting spaces, and outdoor pool

SANTA CLARA, CA (JULY 24, 2023) – Aloft Santa Clara [2], located at
the America Center [3] complex in San Jose, California, announces the
completion of a multi-million dollar renovation. Every element of the
hotel was updated in both the guestrooms and public space, including new
furniture, carpeting, paint, wall coverings, window treatments and
signage.

“We are excited to celebrate the completion of our renovation, which
combines the energetic design and amenities of the Aloft brand and the
modern technologies of Silicon Valley” says General Manager Tyler
John. ”We’re in a diverse market with clientele traveling for both
business and leisure, and we look forward to welcoming guests with the
same exceptional levels of customer service but a new reinvented
product.”

DESIGN
Managed by HRI Lodging [4] and designed by Pinnacle South [5], Aloft
Santa Clara’s renovation is a nod to the city’s vibrant atmosphere.
The refreshed hotel features a color palette of moody blues and calming
greys through abstract carpet patterns, painted wall accents and
geometric vinyl motifs. Pops of vibrant pink on the desk chairs, bench
pillows and carpeting add bold accents throughout the guestrooms,
meeting spaces and corridors, and new custom art pieces bring an
eclectic mix of colors and a sense of Northern California locality to
the property.

GUESTROOMS & SUITES
Aloft Santa Clara’s 175 loft-inspired guestrooms feature high ceilings
and are decorated with new grey vinyl wallpaper complemented by dark
blue accent walls, rich leather furnishings, and graphic blue and grey
carpeting. New custom artwork and updated headboard insert nod to
Silicon Valley’s ever-evolving technology paired against its stunningly
mountainous landscape. Additional amenities include new benches
with plush pink pillows in geometric patterns, wooden desks with
pink fabric chairs and oversized spa showers with Drybar bath products
to further modernize the guestrooms.

PUBLIC SPACES
The renovation brings a full transformation to the hotel’s public
spaces, including the lobby, Re:mix℠ lounge, Recharge℠ gym and
outdoor Splash pool. Replicating the moody color palette in the
guestrooms, the interior spaces feature new textured wallpaper and
contemporary seating in an open layout that shines a light on the
building’s industrial roots.

With new furniture, lighting fixtures, and wall coverings, the revamped
lobby welcomes guests into a spacious entry and lounge area. Replacing
traditional-style registration desks are geometric black lacquer
check-in pods intentionally paired with a backdrop of custom-cut metal
panels that draw the eye to Aloft’s signature logo. The property’s
outdoor pool deck has also been renovated and the gym has been updated
with new flooring, paint, and fitness equipment including cardio
machines, weights, and a dedicated area for resistance training and
recovery.

DINING
Located on the lobby level, Aloft’s signature W XYZ® bar serves as
the social hub of the hotel welcoming guests and locals with a lively
atmosphere every evening. The space features new millwork, games, and an
updated menu with craft cocktails, beer, wine, and shareable plates. W
XYZ® bar hosts the Live At Aloft Hotels series featuring emerging local
musicians. An adjoining outdoor patio offers a more relaxed pace with
fireplace and ample lounge furniture. Re:fuel, a 24-7 one-stop gourmet
grab-and-go food and beverage shop is also in the lobby area for
breakfast and snacks.

MEETINGS & EVENTS
Conveniently located near two large convention centers and minutes from
San Jose International Airport, Aloft Santa Clara offers more than 3,890
square feet of flexible meeting and event space, including an outdoor
deck, for small and mid-sized events. The hotel’s five tech-forward
event spaces have been refreshed with new carpeting, window treatments
for ample natural light, and feature the latest in AV equipment and
plasma TVs.

Aloft Santa Clara is primely located near popular attractions including
Levi’s Stadium, San Francisco Bay Trail, and California’s Great
America. After an invigorating day of business or exploration, guests
can refresh in the hotel’s outdoor heated pool or grab a drink at W
XYZ® bar.

The Aloft Santa Clara is located at 510 America Center Ct, San Jose, CA
95002. For more information on the hotel, please visit the website here
[6] or call (408) 263-3900 [7].

###

About HRI Lodging

HRI Lodging, LLC (HRIL), a wholly-owned subsidiary of HRI Hospitality,
LLC, provides hotel management services for both HRI Hospitality-owned
and third-party property owners. HRI Lodging operates 29 hotels and is
an approved operator for premium branded and independent hotels. HRIL
employs strong revenue management strategies and optimizes efficiencies
to generate significant value across its managed portfolio. For more
information, visit www.hrilodging.com [4].

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