WINSTON-SALEM, NC – Visit Winston-Salem announces Karen Robertson as the new national sales manager responsible for booking faith-based, multi-cultural, and association meetings and conventions.
With more than two decades of hospitality industry experience, Robertson was most recently group sales manager at the DoubleTree Charleston Airport and prior to that Embassy Suites Hotel Charleston Area Convention Center, handling corporate and association business. Prior to Charleston, Robertson spent nearly three years as director of sales for the Gatlinburg Convention & Visitors Bureau (CVB). During her time in Tennessee, she served on the committee that established the state’s first sports commission. Robertson has held sales positions at other hotels and CVBs throughout Ohio, North Carolina and Tennessee, and was presented the “Supplier of the Year” award by the North Carolina Society of Government Meeting Professionals in 2010.
“Karen has a solid foundation in convention sales, extensive experience in the regional markets, and cultivating relationships with key customers, all of which make her a tremendous asset for the destination,” said Richard Geiger, President of Visit-Winston Salem.
Centrally located in North Carolina, Winston-Salem offers diverse and vibrant experiences for meetings, conventions, and corporate events. Winston-Salem has an innovative vibe shaped by an intriguing mix of Moravian history, strongly supported arts community, and thriving industrial, financial, medical, and technology hubs. With more than 1,000 downtown hotel rooms within walking distance to the newly reinvented 105,000-square-foot Benton Convention Center, historic and innovative venues, Winston-Salem offers a variety of facilities to accommodate small groups as well as citywide events.