RSCVA Names New Members to their Executive Team
  • July 10, 2017

  • RENO, NV –
     The Reno-Sparks Convention & Visitors Authority (RSCVA) announced today the hiring of Jennifer Powers, Director of Customer Satisfaction and Convention Services. Powers officially joined the RSCVA on April 18, 2017. She is responsible for leading the organization’s renewed effort to exceed the needs and expectations of meeting, convention, sporting group, and tradeshow clients, utilizing RSCVA facilities: the Reno-Sparks Convention Center, Reno Events Center, Reno-Sparks Livestock Events Center and the National Bowling Stadium.

    “Bringing in new business is very important to the future of Reno Tahoe,” said RSCVA Vice President of Sales Mike Larragueta. “But just as important is retaining our current clients and ensuring that we’re nurturing future partnerships as well. Jennifer has extensive experience in customer relations, and I’m excited she’s here to help us define this new role within the organization.”

    The RSCVA also announced the hiring of Morgan Edwards, Corporate and Community Sales Manager. Edwards is responsible for effectively soliciting the Reno, Sparks, and North Lake Tahoe area as a convention destination, and for generating leads to ensure the sales department meets room booking goals, as approved by the board of directors.

    “Helping Reno Tahoe thrive as a convention destination is one of our primary objectives,” said Larragueta. “We know that Morgan’s extensive experience with customer relations and prospect accounts will help RSCVA reach new heights, and we are excited to welcome her to the team.”

    The RSCVA also announced the hiring of Hillary Burton as Executive Director of Convention Sales Western Region. Burton is responsible for overseeing sales efforts throughout California and other western states, as well as room night generation related to meetings and conventions in that region.

    “Hillary’s extensive experience will help us accomplish these goals, and I’m excited to see her contribution to the organization,” said RSCVA Vice President of Sales Mike Larragueta.

    Reno Tahoe is marketed by the Reno-Sparks Convention and Visitors Authority (RSCVA), an organization established in 1959 to promote convention and tourism business in Washoe County, which includes Reno, Sparks and North Lake Tahoe. For more information, go to  The city was featured in the Fall 2015 issue of Facilities & Destinations magazine.