OLYMPIC VALLEY, CA – André Priemer, general manager at Resort at Squaw Creek, A Destination Hotel, today announced that Terra Calegari has been named director of sales and marketing of the North Lake Tahoe property. In her new role, Calegari will be responsible for marketing all aspects of the Resort at Squaw Creek guest experience along with group and leisure sales efforts.
“Terra’s skills and knowledge of what it takes to market and sell a property in Lake Tahoe are a perfect fit for Resort at Squaw Creek,” said Priemer. “She also brings an element of creativity to the team that will help us enliven our brand in a new, fresh way.”
Calegari joins the Resort at Squaw Creek team from a luxury hotel in South Lake Tahoe. Prior to returning to the Lake Tahoe region in 2015, she was the director of sales and marketing for the Omni Hotel in San Francisco. She spent a significant part of her career in Napa Valley where she reorganized and restructured the sales effort for the region’s destination marketing organization. She also was the marketing and sales leader for the Marriott Napa Valley Resort and Spa.
Before working for Marriott, Calegari spent more than a decade as a director of sales and marketing for Hyatt hotels in the Bay Area and Lake Tahoe.
“It’s great to be back on the North Shore,” said Calegari. “I’ve spent a significant part of my career in the Lake Tahoe region working for various branded and independent properties. I’m excited to bring my knowledge of the community along with years of proven sales and marketing expertise to Resort at Squaw Creek.”
Calegari is a graduate of the University of San Jose with a degree in business and minor in administration, hospitality management. She lives in Incline Village, Nevada on the North Shore of Lake Tahoe and enjoys all of the outdoor activities the region has to offer.
Resort at Squaw Creek recently completed a $7 million guest room renovation to further enhance the experience for travelers visiting the Lake Tahoe region. As part of the renovation, guest rooms have been refinished with soothing neutral textures and colors such as warm wood tones, rich leather, mixed metal and natural stone. Mindful of the property’s stunning views, the design includes new elements of light drapery and pops of color to complement and maximize Resort at Squaw Creek’s surroundings. The new modern meets mountain design aims to give guests a sense of place as it draws inspiration from natural surroundings found in the Olympic Valley and surrounding Sierra Mountain range.
With an abundance of amenities and location 10 minutes from the shores of Lake Tahoe, Resort at Squaw Creek is a AAA Four Diamond property offering guests year-round recreational opportunities including an 18-hole Robert Trent Jones Jr. championship golf course, guided fly-fishing tours, and access to miles of hiking and biking trails, as well as five restaurants highlighting regionally sourced ingredients, the award-winning Spa at Squaw Creek, three outdoor heated swimming pools, and a shopping promenade. In winter, guests enjoy ski-in/ski-out access to Squaw Valley USA, a private ice rink, and a Nordic center. The 405-room resort has been recognized as a “Top 50 Ski Hotel” in North America and “Top 150 Resorts: Mainland” by Condé Nast Traveler.