LAS VEGAS, NV — Caesars Entertainment, Inc. welcomed the Professional Convention Management Association’s (PCMA) Convening Leaders conference Jan. 12-15, 2021. The conference was the second to be held at the 550,000-sq.-ft. CAESARS FORUM, located in the center of the Las Vegas Strip and featuring the world’s two largest pillarless ballrooms. (Read the cover story on CAESARS FORUM in the 2020 F&D SuperBook.)
“We are pleased to host PCMA CL ’21 at CAESARS FORUM,” said Caesars Entertainment Vice President of Sales Lisa Messina, as she welcomed the group on Jan. 13 in the 100,000-sq.-ft. Forum Ballroom. “Planners traveled from across the country to experience a live conference with us. PCMA content was live streamed and complimented by a robust program featuring the best of Caesars Entertainment and Las Vegas.”
The program included a daily PCMA keynote session and curated educational sessions. Planners experienced new and exciting activations, all physically distanced, both with Caesars Entertainment and around Las Vegas, including Pink Jeep tours to Red Rock National Canyon, Hoover Dam and the Mob Museum. In the evenings, planners enjoyed a gala dinner in the Versailles Ballroom at Paris Las Vegas, and a private, live musical extravaganza by America’s Got Talent finalist Daniel Emmet, as well as a sampling of the classic New York Italian cuisine at Rao’s at Caesars Palace. Keeping health and safety top of mind, Caesars Entertainment also featured evening programming for PCMA attendees that included a behind-the-scenes tour of Allegiant Stadium — home of the Las Vegas Raiders — cocktails and city vistas at the new downtown Circa Hotel, and an illuminated walk down Vegas history at the Neon Museum.
The program concluded with Messina announcing that PCMA selected CAESARS FORUM for its 2022 program, followed by a performance by Las Vegas headliners Tenors of Rock. “We are looking forward to welcoming PCMA CL ’22,” she concluded. “The entire Caesars Entertainment family is ready to extend signature hospitality and deliver a safe and healthy meeting experience.”